If we look at the song itself вЂ“ one of the more meaningful songs to come out of TikTok due to its female empowerment focus вЂ“ itвЂ™s more relatable to the majority of users on and outside of TikTok in comparison to DвЂ™AmelioвЂ™s brash F***BOY, which sort of eliminates her core young audience. By featuring the likes of Larray, Bretman Rock, ValkyraeВ and Mia Khalifa, Poarch is inevitably going to amass views from an audience outside of her own. And lastly, thereвЂ™s the cameo appearances of notable personalities from TikTok and YouTube. On top of this, thereвЂ™s an element of choreography thatВ can easily be replicated and turned into a dance trend using the song. We see the singer embody her animated face movements that вЂ“ if youвЂ™re familiar with Poarch вЂ“ ties into her whole brand. In the video for Build A Bitch, where Poarch leads a revolution by burning down a Build-a-Bear inspired factory in which men can create their dream girls, Poarch leans into her TikTok roots. Similar to the likes of Doja Cat and Lil Nas X, Poarch is playing on what made her popular on TikTok and translating it into her music. Poarch is obviously more skilled when it comes to music вЂ“ many have pointed out the TikToker was a singer prior to even joining the app, while it is uncertain whether DвЂ™Amelio had plans of pursuing music prior to becoming the seventh most followed person on the app.ДЄnother striking difference is her creative direction. So, what sets Poarch apart? Well, first off, talent. However, when we compare the viral success of Build A BitchВ to fellow TikTok star Dixie DвЂ™AmelioВ who also released visuals for her new single F***BOYВ on the same day вЂ“ which currently stands at three million views вЂ“ itвЂ™s clear that sometimes numbers and popularity alone arenвЂ™t enough. She has almost 68 million followers and gets an average of 18 to 40 million views on each video she posts. After signing to Warner Records, Poarch then dropped her single Build A BitchВ and within the first 24 hours of its Friday release, the track became the most watched music videoВ on YouTube globally, trending number one.ДЇor many of us, itвЂ™s no surprise that a TikTok star has managed to rack up almost 45 million views on YouTube in less than a week. She went viral last year for her lip-syncing videoВ to M to the BВ (a 2016 diss track by Blackpool artist Millie B), which has become the most-liked video on TikTok with half a billion views and over 49 million likes. The Filipino-American singer вЂ“ who pretty much came out of nowhere вЂ“ is the third most followed person on TikTok, after Charli DвЂ™Amelio and Addison Rae. Now, in 2021, Bella PoarchВ is on track to become this yearвЂ™s defining star with her debut hit Build A Bitch. While 2019 saw Lil Nas X break records with Old Town RoadВ вЂ“ which has become the longest-running number one single on BillboardвЂ™s Hot 100 вЂ“В 2020 saw the mainstream breakthrough of indie artist Doja Cat. However, thereвЂ™s no denying that the short-form app has given us some of the biggest pop stars this generation has to offer. TikTokвЂ™s play in the music industry can sometimes be frustrating вЂ“ its growing usage to create catchy tunes that go viral has created a sometimes unwanted sound that has become a genre in itself.

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